Ancillary: Draft fonts and colour schemes

From the analysis of the existing film posters and magazines, it suggested to me that they have both sans serif and serif fonts to reflect the different time settings or plot line.

 http://www.fontspace.com/blambot/youmurderer-bb

This font has a smudging, dripping effect similar to how blood would be if someone wrote with it. Blood is normally associated with death, which reflects the genre we chose for the trailer.

http://www.fontspace.com/david-kerkhoff/charons-obol

This font has a smudged effect, which is linked to one of the elements within the film trailer where Mai sees a distorted image of the ghost figure through the steam.

http://www.fontspace.com/david-kerkhoff/dk-mothman

This font looks like it has been scratched on which links to one of the elements within our film trailer where Mai wakes up with scratches from her dream.

 http://www.fontspace.com/kc-fonts/black-asylum

The Hanging

Trajan pro will be the one used within our film trailer, this would be effective for the film poster as it will keep the font consistent. 

This font has a mixture of scratching and smudging, which links to both of the elements within the film trailer mentioned above. 

The colour scheme of black, grey, white and red. Black is associated with death, mystery and evil which directly links to the genre of the film as well as the storyline, grey connotes mentally unsettling and gloom which reflects the emotions of the witness within the film trailer, white connotes purity as the murder victim was innocent. The bright pop of red connotes danger which reflects the horror-thriller film genre and it will also stand out from the darker colours.

The colour scheme of black, grey and white connotes death, mystery, evil, mentally unsettling, gloom and innocence within the ghost before her death. It contains the major themes running throughout the film trailer.

The colour scheme of black ,grey, white and olive green which connotes death, mystery, mystery, evil, mentally unsettling, gloom, innocence within the ghost before her death and which connotes peace. Although peace does not directly link to the genre, it links to what the ghost wants from her haunting, to rest in peace after the truth has been revealed.

Film magazine draft

Film poster draft

Animatic

Shot list

Shot list

Shot number	Duration   (seconds)	Shot type	Angle	Movement	Action details (what do we see happening in the shot)
1	3	Long shot	-	-	Mai walking her dog
2	1	Close up	-	-	Showing the strain from the dog pulling from the lead
3	2	Close up	-	-	The dog barking wildly and then whimpers
4	1	Close up	-	-	Dog pulling so much the lead gets pulled out of hand
5	1	Mid shot	-	-	Mai’s reaction to the dog forcing her to let go of lead
6	2	Long shot	-	-	Dog runs towards and past the camera
7	2	Close up	-	Tracking	Feet running after the dog
8	1	Close up	-	-	Reaction to discovering a dead body
9	2	Mid shot	-	-	Body of dead girl hanging from a tree
10	1	Close up	-	-	Crying from shock, stops herself from crying
11	2	Long shot	-	-	Mai coming home after school
12	2	Long shot	-	-	Mai walks in and suddenly stop when she sees dress
13	1	Close up	-	-	Reaction to a dress similar to the one the dead girl was wearing
14	1	Pont of view	-	-	Mai’s point of view, looking at the dress
15	1	Close up	-	-	Hesitating when mum asks what is wrong
16	2	Long shot	-	-	Mai in bed, the dress hanging on the doorframe
17	1	Mid shot	High	-	Mai looking at the dress and falls asleep
18	2	Mid shot	-	Zooming	Focus on the dress
19	2	Mid shot	High	-	Mai twisting and turning in bed due to dream
20	1	Close up	-	-	Getting restrained and struggling
21	1	Close up	High	-	Twisting and turning in bed
22	1	Close up	-	-	Stranger covering Mai’s mouth
23	1	Close up	High	-	Mai mumbling in her sleep
24	1	Long shot	-	-	Mai tied up
25	1	Mid shot	High	-	Mai suddenly opening her eyes after dream
26	1	Long shot	-	Zoom	Checks outfit in mirror and zoom down at her wrists
27	1	Point of view shot	-	-	Looking at her bruises
28	1	Mid shot	-	-	Opening and closing wardrobe
29	1	Long shot	-	-	Walking out her bedroom
30	1	Long shot	High	-	Looking down at Mai rushing down stairs
31	2	Long shot	-	-	Mai coming down the stairs, her mum telling her to eat
32	1	Long shot	-	-	Mai looking over her shoulder and then leave
33	2	Mid shot	-	-	Calling Mai and sighs
34	1	Long shot	-	Tracking	Mai rushing down the road
35	2	Handheld	-	-	Bumping into stranger, apologize and help each other up
36	2	Long shot	-	-	Both characters continue with what they were doing
37	2	Long shot	-	-	Mai returns from school
38	4	Over the shoulder	-	-	Finds out about death of stranger
39	1	Close up	-	-	Show panicking reaction
40	1	Over the shoulder	-	-	Shows news article about death
41	2	Close up/point of view	-	-	Shows audience iPad
42	1	Close up	-	-	Mai recognize the stranger in the article
43	2	Close up	High	-	Mai twisting and turning in bed
44	0.5	Close up	-	-	Restraining
45	0.5	Close up	-	-	Dream of her own death
46	1	Close up	High	-	Suddenly open eyes
47	2	Long shot	-	-	Checking outfit and finding bruises on her neck as well as her wrists
48	1	Close up	-	-	Mai grabbing scarf to hide bruises
49	2	Long shot	-	-	Mum enters living room, Mai snuggled up on sofa
50	1	Close up	-	-	Confusion on why Mai is wearing a scarf
51	2	Close up	-	-	Desperation on her face to stay at home
52	2	Close up	-	-	Mai in the shower
53	1	Close up	-	-	Mai’s feet in the shower
54	2	Point of view	-	-	Figure seen through steamy glass
55	2	Point of view	-	-	Hand wipe glass to see there is nothing there
56	1	Mid shot	-	-	Mai drying her hair
57	2	Close up	-	-	Phone ringing, Mai picks it up
58	4	Mid shot	-	-	Mai answers phone
59	1	Close up	-	-	Stunned look on face and start speaking broken sentences
60	0.3	Long shot	-	-	Discover the body
61	0.3	Long shot	-	Zoom	Bruises on wrists
62	0.5	Long shot	-	-	Bumping into stranger
63	0.5	Close up	-	-	Dog going crazy
64	0.3	Long shot	-	-	Dress hanging on the doorframe
65	0.5	Close up	High	-	Twisting and turning in bed
66	0.4	Close up	-	-	Seeing her own death
67	0.3	Point of view	-	-	Seeing figure in shower through glass
68	4	Long shot	High	Zoom	Mai rocking herself back and forth in the corner
69	2	Mid shot	-	-	Lower half of dead girls body hanging from the tree
70	5	-	-	-	Title of film
71	1	Close up	-	-	The dead girl’s face with her eyes suddenly opening then cut to black screen